MacApple – Would you like lame slogans with that?
October 17, 2007
I thought to myself at work today, “Maybe I’ve been too hard on Apple computers all these years. How about if I actually bought one?” So once I get home, I log on to the Apple website and what do I see as their latest lame marketing slogan for the newest OS revision: “Add a new Mac to your Mac.” I re-read it because I thought their marketing team couldn’t possibly be that ponderous – that I must have left something out. But no, that’s all there was. It doesn’t make sense! Even “Add more Mac to your Mac” would be an improvement. Not since their grammatically incorrect, “think different” have I seen such irritating marketing.
Decision made.